Innovation. Content. Brand Building
We’ve scaled brands to hundreds of millions of followers by building ongoing content engines that make them impossible to ignore.
About us
As AI-generated copy and video continues to flood our feeds, the brands that win in the decade to come will be the ones who show up authentically, on video, and build lasting human relationships with their audiences.
Smoke Signal Studios builds and executes video-first content strategies for disruptive technology companies. We combine world-class storytelling, social media expertise, and growth strategy to help companies build audiences, establish authority, and create lasting brand value.
We bring together strategists, producers, editors, storytellers, and growth experts to build a content operation designed around your company's specific goals.
Whether that means cinematic documentaries, daily short-form videos, founder-led storytelling, or a full-scale YouTube operation, we develop the strategy and execute it from start to finish.
WE DON'T MAKE COOKIE-CUTTER LAUNCH VIDEOS.
WE ARCHITECT & EXECUTE VIDEO-BASED CONTENT ENGINES THAT BUILD UNSHAKEABLE TRUST WITH AN EVER-GROWING AUDIENCE.
Founders
Co-Founder & CEO
Former VP of Production at MrBeast and producer of the breakout independent film Iron Lung, Will has spent over two decades producing content for global audiences. From Hollywood films to helping some of the world's biggest creators reach hundreds of millions of followers, he brings a unique combination of traditional production expertise and modern digital storytelling.
Co-Founder & Head of Client Strategy
Stephen founded Bonfire Partners, one of the top communications & growth strategy agencies operating in tech—whose clients include many of the fastest-growing AI and deep-tech startups in the portfolios of Founders Fund, a16z, Lightspeed, Kleiner Perkins, Sequoia, and all tier-1 VCs. He previously co-founded a venture-backed healthcare technology company.
Co-Founder & Head of Client Brand
Ryan is a leading expert in turning audiences into explosive revenue growth. Over a twenty year career, he helped incubate Feastables with MrBeast at Night Media, scaled Stance socks to a $400M valuation, co-founded Pro Osos Vodka with comedians Tom Segura and Bert Kreischer, and grew Vans’ surf category to $100M in ARR.
Co-Founder & Head of Culture
Phillip has parlayed impeccable taste, artistry, and business acumen into a restaurant empire. He has personally mastered social media, particularly video-based storytelling — so much so that Joe Rogan's Instagram posts about his restaurants have driven 1-year long waiting lists for reservations. Phillip doesn't optimize for clicks, he optimizes for class — and he brings impeccable brand judgement to each engagement.
